So you do some social networking. And you might casually mention it in the work place because you think it might be cool as a conversation starter. But truth is, not so much…
Why????
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While Facebook can boast 10’s of millions of users world wide, the reality is that the majority of Americans don’t maintain active accounts.
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What’s the point? You boss has better things to do… Ie, they have a life, but they are being kind to tell you that they just aren’t into it.
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Information overload, they read the news, have email, IMs and such at work, what the he’ll do they need that extra layer of crap with strangers for?
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Too much personal info is out there. They don’t want something to bite them in the ass.
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They just aren’t tech savvy.
In the end even with TV spots, and partnerships, this adventure is short lived. Facebook, twitter and more will give way to the next big thing, just you wait, and they won’t get on board with that either.