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Apple destroys the Social Web for the good of us all.

By SailorJ

If you haven’t noticed, Apple released information about their new operating systems, iOS, MacOS, TVOS, and Apple WatchOS. One of the features that seems to be telling, is how they are going to increase your privacy and help you ween yourself away from spending too much time on your device. Some people think this is just a gimmicky thing, but in fact it is not gimmicky at all. If I was Facebook or Twitter, I would be carefully watching my stock price, as Apple users begin to limit their time using these services, and for great reasons, to re-engage with life. What is Apple’s end game anyways, since the addictive nature of the device is what helps to sell it to the masses? Why lead the next change in culture? There is a lot to be said for people to use their device as a tool for good, and Apple may think that people can discover more exciting things to do than Facebook, Twitter and Instagram. Apple is right, as people do have a lot more apps and things that can be done on their Apple iDevices. Maybe you write that novel, edit that video, take amazing photos and edit them, there certainly are a lot of things that you can do. I’m just scratching the surface. Yes it is an amazing productivity tool, but it’s a time waster as well. That’s great when wasting time is what you want or need to do, but even more is our Pavlovian response to everything, every notification, and how quickly we feel we have to respond. We will learn to breathe again and reduce our stress in the long run. We won’t worry about what people are posting or saying or doing, because we will be living in the moments of our lives, instead of just watching the moments of others, like some reality TV show.

There is nothing wrong with posting to Social Media and doing everything that we do now, as long as we find a level of moderation and do live in the world of Fear of Missing Out.

I’ll admit it, i’m an addict to my iDevices, and I’m looking forward to weening myself away from the time killing and refocus on the things that will make me re-engaged back into the best of life.